Christmas National Savings – ‘Saving for their future’

8 Dec

In 1916, the government began to issue war bonds as a way of raising money.  Since the First World War, National Savings campaigns have invited the public to invest in war bonds. Savings campaigns were launched within weeks of the declaration of the Second World War in 1939.

War savings posters appeared everywhere, from factory canteens to air raid shelters. They were also designed for particular groups, such as women war workers, who were encouraged to save for an idyllic post-war future with their husbands and children.  At Christmas, people were encouraged to send cards with National Savings stamps attached and very often a patriotic verse adorned the inside of the card. One typical message reads:

“The Star of Bethlehem……on that first Christmas night was a symbol of peace to come….a call to all men to live in amity and good will. And now, in this war torn world the same star…. A symbol of our determination that its message shall not be eclipsed in men’s hearts – that the evil things shall be conquered and the right to freedom and happiness restored to the oppressed peoples of the world.  These are the thoughts this card brings to you as a Christmas message and a contribution to Victory.”






One Response to “Christmas National Savings – ‘Saving for their future’”

  1. Hazel Leahy January 23, 2016 at 7:57 pm #

    I work in a Charity Shop in Cardiff where I sell a great deal of foreign stamps.I have recently come across a Bethlehem Card with one sixpenny stamp on it. I googled this totry and put a price on it and came across this website. Any ideas welcome

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